Understanding subscriber behavior – knowing your subscriber - is more important today than ever…  

- An NCTC Preferred Solutions Provider

Q:  What is SubscriberWise (www.subscriberwise.com)? 

A:  A powerful communications risk management solution created by an NCTC Member Operator that will radically reduce your bad debt and equipment losses.

“SubscriberWise has given us the ability to confidently implement a system of identity verification and appropriate security deposits while still pursuing aggressive marketing tactics in our increasingly competitive market,”

 explained Bob Gessner, President of Massillon Cable TV.

“Every day I am grateful we launched SubscriberWise.”

Amy C. Tykeson, President/CEO, BendBroadband.

“The inclusion of the SubscriberWise platform in our new customer provisioning suite of tools could not be more perfectly timed for TVMAX, as we begin the rollout of advanced digital set-tops costing far more than the converters of the past,”

explained David Curtin, COO at TVMAX.

Benefits:

  • Recover Equipment

  • Eliminate Fraud

  • Collect Deposits

  • Develop Loyalty

  • Cross-Sell and Up-Sell RGUs

  • Cost-Effective

  • High CSR satisfaction and compliance

Features:

  • Fully integrated with GLDS’ WinCable®

  • Partnership with Element Customer Care

  • Screens fraud and contradictory information instantly

  • Reduces churn by identifying high risk subscribers

  • Provides alerts for households with multiple service inquiries

  • Red Flag Complaint (Required effective May 1, 2009)

  • 100% score-driven, rules-based, consistent, and flexible

  • 100% complaint with federal, state, and local laws

  • 17 scoring parameters with multi-dimensional predictive variables

  • 8 risk levels to offer extraordinary subscriber segmentation

  • SOAP XML Interface available

“Times have changed dramatically for the cable industry,” explained John Farwell, VP Business Operations of BendBroadband. “We’ve gone from a single service to the triple play and from little to no equipment to putting several hundred dollars to a thousand dollars of equipment in customer’s homes with DVR and HD set tops and MTAs. With our move to all digital we are facing a dramatic increase in risk of bad debt and unreturned equipment losses. The alternatives are to accept this as an added cost of business, or to take proactive steps to prevent the loss via qualifying subscribers and requiring deposits where it makes sense. We’re delighted to partner with SubscriberWise and implement a tool that we believe will be both efficient and cost effective at minimizing bad debt.”

Learn More… 

SubscriberWise Introduction (PowerPoint)

World Class Decisions (PDF)

How SubscriberWise Works (PDF)

Costs (PDF)

NCTC Members Partnering with SubscriberWise, Click Here.